Category: Labels and Carriers
Expert Topic Innovation in Beer Packaging
Innovation in packaging has changed as the beer industry evolved. First it was simple packaging that did not leak, then it was tighter seals and ways to fill and transport. The materials became lighter and more robust. Shapes evolved, and manufacturers found ways to make everything run faster and smoother while delivering a usable customer experience.
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News ICP Rules that Welsh Brewer Beer Labels Appeal to Children
Complaints about beer labels from Welsh brewer Tiny Rebel were upheld by the alcohol industry’s Independent Complaints Panel (ICP). Three of the brewery’s beers, Monstar, TinyFast and Primed were ruled to appeal to under-age drinkers or encouraging irresponsible consumption and suggesting the products had therapeutic qualities.
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News Ireland Becomes First Country to Require Health Information on Alcohol Labels
Proposals to add additional warnings and health information on alcoholic beverages has long been discussed by policymakers in the US and other countries, but no action has ever been taken. Ireland has now just become the first country in the world to require all alcohol labels to list calorie content and health risk information for consumers.
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Expert Topic On Demand Printing for Cans
Last year there was an uproar and worry when Ball Corp announced that it was increasing the minimum order on printed cans. There has also been concern that many of the vinyl stickers going on blank cans are mucking up the recycling stream. As brewers look for ways to get cans in front of customers and many are looking for eco-friendly options, a relatively new technology has emerged that provides on-demand printing on a small scale, allowing brewers to only order what they need.
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Expert Topic The Brewhouse of the Future (Part 2): Packaging
After a recipe is developed, the ingredients are carefully selected, a beer is brewed with care, and fermented properly, it is time for packaging. Brewers put a lot of thought into their packaging, not only design but function, durability, and how it takes care of the beer.
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News BBC Documentary to Detail BrewDog’s Illegal Beer Shipments to US – CEO Admits to ‘Shortcuts’
According to BBC News, Scottish brewer Brewdog sent multiple shipments of beer to the US with improper labels after giving the Alcohol and Tobacco Tax and Trade Bureau (TTB) false information.
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News BI Survey Says Most Drinkers Support Nutrition Labels on Beer
According to the Beer Institute, a July 2021 poll conducted by Quadrant Strategies, 75% of Americans age 21 and older said they believe alcohol beverages should have nutrition labels. 60% say they are more likely to purchase an alcohol beverage that provides this information.
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News Innovation in Can Carriers Continues
Can carriers have improved in recent years towards more recyclable options, including what has become the popular overwrap carton for cans. But cans in a box don’t allow consumers to read “canned-on” dates or other info that may be on the can and not the carrier. A new innovation has just been introduced that is a fully recyclable paper can carrier that functions in the same way as the plastic carrier.
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News UK – CAMRA bans discriminatory labels at beer festival
Beers with “discriminatory names or artwork” have been banned at CAMRA’s flagship event, the Great British Beer Festival, taking place this week in London. All of the festival’s beers, ciders and perries have been checked to ensure they meet CAMRA’s charter and code of conduct. The festival chose Stonewall as this years charity of choice and will be contributing proceeds in support. The announcement is a result of high profile figures in the UK’s beer industry putting pressure on lobbying bodies like CAMRA to act on sexism in the trade.
Via The Drinks Business
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News Big Beer Begins Nutritional Labeling
Anheuser-Busch InBev will begin putting large and prominent listing of calories and ingredients as well as the amount of fat, carbohydrates and protein in a serving on Bud Light packaging. This is the first significant brand to carry the nutritional information since major beer makers agreed in 2016 to voluntarily disclose nutrition facts on their products by 2020.
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News TTB Offers Online Tool for Label Changes
The TTB has just launched the “Label Generator Tool” for industry members to help brewers better understand what changes are allowed to your approved labels without submitting a new Application for and Certification/Exemption of Label/Bottle Approval (COLA). This will allow brewers who want to make small changes to an existing beer label to skip the COLA process.
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