Category: Innovation
Sponsored WTF, Data?! Numbers = Profits! w/ Pulkit K. Agrawal
Almost every brewery is tracking their data – whether it’s in a spreadsheet, paper logs, or an electronic brewery management system. As breweries start scaling, there are two key areas that brewers and owners start looking at for their products — (1) making consistent quality beer and (2) improving costs over time.
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Sponsored “This is Native.” – Collaboration & the Art of Storytelling
Skydance Brewing Co opened their downtown Oklahoma City brewery and taproom in fall 2021 with a lot of local buzz as a Native-owned craft brewery, but owner Jake Keyes felt his full story was not yet being told in their brand and sought to elevate the packaging of their core beers for stronger shelf appeal as they grew distribution.
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Innovation featured expert topic supported by Stout Tanks and Kettles, LLC
Our professional brewing equipment is designed by brewers, for brewers. With us, you get a team of experienced commercial brewers eager to share our experience.
Sponsored CBP Video: Getting More Butts in Seats & Beer in The Fridge
Description:
Marketing for Breweries has taken so many forms it’s hard to even know what to do anymore. It’s more than just a punch on a punch card, a scan of a QR code or some arbitrary point system. Loyalty is creating an experience that makes your customer tell their friends about the incredible experience they had at your brewery.
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News Growth in Low and No-Alcohol Beverages Continues to Grow – Worth $1.8B in US
Growth for low and no-alcohol beverages continues to impress, with latest figures indicating that growth for the two categories grew by 5% globally in 2023 and is expected to grow another 15% in the US through 2027. The no-alcohol market in the US is now worth over $1.8 billion.
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Expert Topic Innovation in Beer Transportation
Brewers control the quality of their beer right up to the point where it goes out the door. When a four-pack of cans, a sixer of bottles, or a growler leaves the brewery in a customer’s hands, a brewer’s job is largely done. But when beer heads out for distribution, that’s where things get complicated. Transportation, shipping, and logistics remain a challenge for most breweries, with heavy pallets loaded into heavy trucks that head to a distribution warehouse or even direct to accounts. We talked with one regional transportation company about its plans to innovate and shake up the business of transporting beer.
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Expert Topic Brewers are Innovating in New Beverage Spaces
There was a period of time, and it wasn’t too long ago, when craft brewers were urging other brewers to stay in the beer lane. Focus on the beer, don’t think about flavored malt beverages, or other liquids, some industry leaders said. Be beer manufactures, stick to the mission, they urged.
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Expert Topic Innovation in Beer Packaging
Innovation in packaging has changed as the beer industry evolved. First it was simple packaging that did not leak, then it was tighter seals and ways to fill and transport. The materials became lighter and more robust. Shapes evolved, and manufacturers found ways to make everything run faster and smoother while delivering a usable customer experience.
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News Brewery Creates First Commercial Beer Using All Unmalted Barley
Cool Cousin Brewing in New York had made a beer entirely from unmalted barley, instead creating wort by adding an exogenous enzyme cocktail in the mash. The process is ostensibly to save water and carbon dioxide in the brewing process.
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Expert Topic Security Steps to Keep Your Brewery Safe From Cyberattacks
Nearly every aspect of running a small business is online these days and the amount of bad actors trying to access information has never been higher. Brewers are well served by following basic tips to ensure their online resources are well protected.
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Expert Topic Budgeting for Brewery Software with Audra Gaiziunas
In this digital world software plays a big role in running a small business. Breweries are still creating a “handcrafted” product but increasingly relay on software and technology to run the day to day, minute-to-minute aspects of the business.
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Expert Topic Best Practices for Brewery Messaging
The COVID-19 pandemic changed a lot of ways business was done. Remote working, where possible, was chief among them. While messaging apps like Slack had long existed before March 2020, the services really rocketed afterwards and its important for breweries to have guidelines for using these apps.
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Expert Topic Identifying a Point of Sale System That Works for You
Brewery taprooms are the front line experiences for customers and a major source of income for most breweries. Having access to a smartly designed point-of-sale (POS) system that manages all your customer service needs along with providing access to insights and data are no longer mere luxuries, they are business necessities.
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Expert Topic Online Reputation Management: How To Keep Your Good Name Among Employees
The reputation of your business is everything. From the customer experience, to the quality of your beer, and employee retention and satisfaction, maintaining and protecting your brewery’s good name takes many forms. When it comes to your staff, it’s important to maintain a strong relationship even in the tough times.
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Expert Topic The Brewhouse of the Future (Part 2): Packaging
After a recipe is developed, the ingredients are carefully selected, a beer is brewed with care, and fermented properly, it is time for packaging. Brewers put a lot of thought into their packaging, not only design but function, durability, and how it takes care of the beer.
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Expert Topic Tips For Brewery Automation
In an industry that revels in terms like “craft” or “handcrafted” there is also a fondness for automation. For brewers that started on small manual kits that required constant hands-on attention, there is celebration when budgets allow for pro-equipment where the machines are of the Ron Popeil school of thought.
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Expert Topic Choosing a Brewery Forklift
There is a lot of talk about the handcrafted nature of beer, conjuring up idyllic images of artisan beverages. While that is certainly true for certain parts of brewing, automation is a necessary part of the process. Machines that make brewing easier in practice and on the back are welcome.
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Expert Topic Advanced Safety Advice from Brewing Pros
It can be fun to focus on the lighter side of brewing. From taproom hangouts to clinking glasses there is a lot of reward to the hard work. Making sure the work is done in a safe manner is critically important not only for employees but the overall business.
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Expert Topic Apps To Help You Strike A Better Work Life Balance
Managing your mental health is challenging regardless of your profession. The brewing industry is no different. The physical demands placed on brewers and staff can be substantial. Add in the temptations of free and frequent access to alcohol, and it’s easy to lose track of both your physical and mental well-being in this industry. The job and its mental load rarely stay within the four corners of the brewery.
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Expert Topic Is a Wet Mill Right for your Brewery? A Chat with Scott Shirley at Lawson’s Finest Liquids
Wet milling remains one of those topics that brewers discuss but rarely encounter in the wild. Once solely the province of the largest craft brewers, in more recent years wet mills have become slightly more common but remain unusual to find in a smaller craft brewery.
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