How To Create Or Improve Your In-house Tasting Panel
Creating an active, engaged in-house tasting and sensory program should be top of mind for brewers of every size. You spend so much time planning, brewing, cleaning, and often just trying to survive, outsourcing the beer sensory element of your business to consumers in your taproom or even machine or lab testing can be tempting. While there is great value in using lab work or your frontline tasters as part of your overall mechanism for ensuring product quality, it remains crucial to have a diverse array of brewery employees routinely taste and assess the quality and consistency of the beers that you produce. Let’s take a look at some key points in creating a tasting and sensory program.
