Every brewery is different with a unique story to tell. Your customers already know this. BUT…how do you reach those customers who don’t know? Turn your current customers into brand ambassadors! We want people wearing your clothing, talking about the experience they’ve had with your staff, in your brewery taproom, enjoying your beer!
We work with brewery retail merchandising staff to build creative retail style products (clothing and other) that your customers will want to buy and wear around town, share on social media, and tell their friends (and sometimes even complete strangers) about.
Just like brewing a good beer, this process takes a little time, thought and planning to execute, and we are here to help!
Speaker: Scott Schmidt, Promote The Brew
Bio: Scott and Steve Schmidt are the Co-founders of Promote The Brew. Scott and Steve gained deep knowledge and expertise in marketing and promoting brands through working with major companies like Harley-Davidson, Miller Brewing Co., Kohler, Ecolab, Jimmy Buffett’s Margaritaville, and Snap-on. Their role now is to bring the playbook that the big guys use to independent craft breweries.