The craft brewing industry has always inspired its community to help others in times of need. There are hundreds of examples of craft breweries who have raised funds to support local causes. Garret Marrero, CEO and co-founder of Craft ‘Ohana (Maui Brewing/Modern Times) in Kihei, Hawaii and chair of the Brewers Association board of directors, has created the Kokua project to support the ongoing needs of the people affected by the tragic fires that took place last week on the island of Maui.
Similar to Sierra Nevada Brewing Company’s Resilience project to support the victims of the Camp Fire in 2018, the Kokua project will be a single beer recipe, brewed by any brewery willing to participate, to support the people of Maui, with 100% of proceeds going to relief efforts.
“As we continue to stay focused on the immediate relief efforts on the ground here on Maui, we would like to take a brief moment to say mahalo to everyone in the beer community who has reached out to check on us and offer support to the people of Maui who are in need,” said Marrero.
Brewers can go here for all the details on the project and how to participate.