Siebel Institute Sensory Analysis Seminar at Craft Brewers Conference

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The Association of Brewers is presenting professional-level brewing education from the Siebel Institute of Technology at the Craft Brewers Conference in New Orleans, LA (May 7-10, 2003). The 4-hour Siebel Institute Sensory Analysis Seminar is designed to train professional brewers in the process of sensory evaluation of beer. During this informative, practical presentation, students will learn to employ = techniques used in professional breweries worldwide to assess the quality of their ales and lagers. The seminar will follow the brewing process from brewhouse to packaged product focusing on positive and negative flavor compounds produced during the various stages of the brewing process. The origin and control of the various flavors will be discussed and students will have the opportunity to taste beers that have been spiked with the different flavor compounds. The seminar will = conclude with a “test” of unknown compounds to assess the student’s sensory skills. The Siebel Institute Sensory Analysis Seminar will be held in the Audubon E Room in the Radisson Hotel New Orleans, 1500 Canal Street in New Orleans on Wednesday, May 7, starting at 12:30pm. The $100 fee includes the 4-hour presentation, seminar notebook, and all tasting samples. To find out more about this presentation, contact the Siebel Institute of Technology in Chicago by phone at 773-279-0966 or by e-mail at info@siebelinstitute.com.
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Boston Beer Down 1.8% First Quarter

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The Boston Beer Company, Inc. announced last week first quarter 2003 volume, revenue and earnings compared to the first quarter 2002. For the 13-week period ended March 29, 2003, reported sales volume for the period was 270,000 barrels, a 1.8% decline from prior year. The Boston Beer Company recorded net sales of $45.3 million, a 0.7% decline from the 1st quarter in 2002. Net revenue per barrel increased by 1.1% during the quarter due to product mix changes and normal price increases. The Company recorded a net loss of ($109,000) or ($.01) per diluted share for the quarter versus net income of $1.3 million and $.08 per diluted share for the same period last year. Gross margins as a percent of net sales were 58.6% as compared to 59.5% in the prior year first quarter. The decrease in gross profit is due to a combination of factors including adjustments to the returns allowance to reflect increased wholesaler inventories, particularly of seasonals; and increased brewery operating costs in Cincinnati, that were partially offset by normal price increases. Significant changes in operating expenses included increased advertising and promotional expenses, primarily related to the continued support of Sam Adams Light. Boston Beer Brand distributor sales to retail (depletions) totaled 252,000 barrels, approximately a 2% increase from the same period 2002. Shipments and orders in-hand suggest that core shipments for April and May 2003 will be down approximately 13% as compared to the same period 2002. Actual shipments for the current quarter may differ, however, and no inferences should be drawn with respect to shipments in future periods.
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