News Consumer Group Says Vizzy Illegally Touting Health Claims with Addition of Vitamin C


The TTB has long prohibited any sort of health claim on alcohol packaging or advertising.  The Center for Science in the Public Interest and Consumer Federation of America have submitted a letter to the Food and Drug Administration requesting that they bring enforcement action against Molson Coors for illegally misleading consumers with its Vizzy Hard Seltzer labeling and advertising campaign.

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