A pilot program in Northern California will collect and wash beer bottles to be returned back to the brewery for reuse.
“We will be the first to market with a refillable bottle,” Caren McNamara, founder and CEO of Conscious Container, said in a North Bay Business Journal article. “Refillable glass bottle when designed as one can have 15 to 25 turns.”
Conscious Container plans to open a bottle washing plant next to Bear Republic Brewing Co. in Cloverdale, Calif. that likely will cost between $7 million and $10 million.
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