At long last, the Celis brand is going home to Austin, Texas, and to the Celis family.
After being owned by the Michigan Brewing Co. for a decade, the recent bankruptcy of MBC allowed creditors to auction off the brands name.
According to a story in the Lansing State Journal, Wednesday’s auction of equipment and brand names included the sale, for an undisclosed price, of the Celis trademark purchased in 2002 by MBC founder Bobby Mason.
The late Pierre Celis revived the brewing blend in the 1960s in Belgium before moving to Texas in the 1990s. He died last year at age 86. The family business is carried forward by his daughter, Christine.