Beer Wars Goes Mainstream
Now available on DVD, iTunes and cable
Beer Wars, the movie will now be available to rent or buy making the known-in-the-industry movie widely available to a mainstream audience.
And, after less than a day, Beer Wars is #17 in sales on iTunes.
As Anat Baron, director and producer of the film said “Woo hoo!”
The widespread availability was made possible through distribution deals with Warner Bros. and Netflix who chose Beer Wars as part of their offering.
In the U.S., Beer Wars is now available to rent On Demand through Digital Cable and Satellite providers Comcast, Time Warner Cable, Cox, Cablevision, Charter, Insight, Bresnan, Verizon FiOS, AT & T U-Verse, Dish Network and DirecTV. It is also available for download on iTunes, Amazon Video On Demand, Xbox 360 and PS3.
In Canada, the film is available to rent On Demand through Digital Cable and Satellite providers Rogers Cable, Cogeco, Videotron, Sasktel and Shaw.
The film will also be available through Netflix either through streaming or DVD. And you’ll be able to buy the DVD from Amazon.
I wonder how this “commercial” unveiling of this story will work for (better said -against-) BMC. I have not seen the film, but have heard it’s not flattering.
it’s definantly slanted against the Big Three. it’s not a great theatrical work, but if you love beer, then as far as I am concerned it does point out what such a huge business the beer world has become through some careful manipulation.
and no, they will not be happy that it’s going into mainstream video markets.