News BA Kicks Off Annual ‘American Craft Beer Week’ May 13-19

The Brewers Association will kick off the annual consumer-facing American Craft Beer Week May 13-19, encouraging independent craft brewers to leverage the event to promote craft beer and their businesses.

Use the “week to galvanize beer lover support for small and independent U.S. breweries, providing a boost in excitement among the beer community as we head into spring,” the BA says on its membership announcement. The BA is providing free promotional materials here.

The consumer promotional website has a section on food and beer, stories about craft breweries and a beer education section. It also includes a brewery finder where beer lovers can locate a brewery near them.

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