Saporro’s Footprint
Brewer will put carbon footprint on label
Everywhere you look, companies are going green, and breweries are naturally leading the way. Japan’s Saporro Breweries will put a carbon label on cans of its Black Label draft beer. The new label will list how much carbon dioxide is emitted per can during the entire production and disposal process of creating the beer.
Using standards being developed by the Carbon Trust in Great Britain, Sapporo will wait until the Japanese Economy, Trade and Industry Ministry decides how best to adapt the standards to create rules for calculating CO2 emissions for labeling purposes before adding the information. The Japanese government is expected to make their ruling as early as February or March of next year
