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» Beverage Industry News » Good Summer Start

Good Summer Start

Beverage Industry News» Beverage Industry Newsposted Jun 29th, 2009 12:00:00AM by Pat Hagerman

In the four week period ending June 14, IRI scan data showed that craft beer case volumes were up 9% in the month.

It was a rainy month in much of the nation, possibly accounting for a drop in major brands which were down 3.4%. But weather never seems to affect craft the way it does the big brands.

Scan data is for case sales in participating (scanning) off-premise only. The bulk of the participating retailers are grocery and chain stores.

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Pat Hagerman

Posted by Pat Hagerman

Pat Hagerman is co-founder of ProBrewer.com. When he's not leading operations for ProBrewer you can find Pat working on Internet of Things (IoT) infrastructure and systems. If you're having a beer with him ask about some of the more original skills he's taught Alexa.

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