New data from IWSR has forecast an average annual growth of +20% in online alcohol beverage sales by 2025 in the U.S.
The meteoric growth will see the US shoot to the top of the leader board when it comes to online drinks sale, becoming the top global market for online beverage alcohol.
The study reveals that a quarter of alcohol drinkers across the globe report buying alcohol online. In most markets, wine is the biggest alcoholic drinks category in e-commerce (around 40% of total value). However, in the likes of China, Colombia, Mexico, and Nigeria, spirits rule supreme.
More details here.