News Selling More Beer in the ‘Click Economy’

Not long ago, in a distant world we knew as pre-pandemic, breweries were often packed with customers, people waited in long lines to buy the latest “one-off” special release and many breweries were contemplating how to expand to meet demand.

And then COVID-19 arrived.

Many breweries have adapted and learned new ways to sell beer. One of the smartest ways to reach customers in this new era is through the ‘click economy’ by reaching customers and selling beer through apps, revised web sites, and other online techniques.

First Key provides insight here.

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