Let’s talk about health and wellness.
During THRIVE at the Craft Brewers Conference, now underway at the Minneapolis Convention Center, Dr. J. Nikol Jackson-Beckham, Diversity Ambassador at the Brewers Association, said something profound in her intro about THRIVE. Paraphrased she said that the craft brewing industry has prioritized and largely solved quality in brewing. We as an industry have prioritized and largely solved safety. In nearly every area of our operations we have prioritized and upgraded our best practices to be the envy on any industry. Now is the time to do the same for people.
And that means Diversity, Equity, Inclusion and Wellness and Wellbeing.
At ProBrewer we’ve been committed to supporting the career of all craft brewers at every step; from before entering the industry to the first job in the industry or launching a new business – and everything needed from that point forward. We have done so in an inclusive environment committed to your business, career and personal development, which is why ProBrewer felt sponsoring THRIVE and The Wellness Area is such a good match for our community and our mission.
Making its debut at the 2022 conference, The Hub (Hall A in the convention center) is a spot to shop, hang out, recharge, meet and greet, sip a beer, do some guided meditation, grab a bite to eat, and chat up your industry pals. ProBrewer is a sponsor of the Wellness Area of The Hub. Stop by, say hello, and have a non-alcoholic beer. NA beer has been graciously donated by Athletic Brewing Company, Bravus Beer, Brooklyn Brewery and Ceria Brewing Company.
Join us. Take a break. Have meetings. Anytime is a good time to enjoy the NA beers provided by our generous sponsors. To you. To the greater good of beer.
The ProBrewer Team