ProBrewer.com

An Online Resource Serving The Beer Industry

  • News & Articles
    • Featured – Brewing Education
    • Beverage Industry News
    • Front of House
    • Operations
    • Packaging
    • Production
    • Real Estate
    • Sponsored
  • Events
    • All Events
    • Essential Virtual Resources for the Brewing Industry
    • Virtual Brewing Conference Guide
  • Classified Ads
    • Latest Ads
    • Ads By Category
    • Help Wanted / For Hire
    • Search Ads
    • Post Classified Ad
    • Post Catalog Ad
    • About Classified Ads
  • Jobs
  • Discussion
  • Tools
    • IBU Calculator
    • Beer Specifications
    • Water Chemistry
  • Advertise
    • Advertise & Sponsorship on ProBrewer
    • ProBrewer Advertisers
  • Allied Trade Directory
    • Search Allied Trade Directory
    • Your Companies
    • Submit New Allied Trade Company
  • Login / Register
    • ProBrewer Login
    • Register
    • Password Reset
» Beverage Industry News » BAA Conference Includes Potent List of Speakers

BAA Conference Includes Potent List of Speakers

Beverage Industry News» Beverage Industry Newsposted Oct 27th, 2003 12:00:00AM by Pat Hagerman

The 62nd annual Brewers Association of America Conference will take place in San Francisco next month, Nov. 8th-11th. A lineup of nearly 20 speakers, from both within and outside the industry will cover topics ranging from self-distribution to the politics of beer. A variety of hospitality gatherings and sightseeing trips are also on the docket.

Of particular value at the annual gathering of small brewers are the speaker presentations. In recent years, the BAA has provided speakers from outside the beer business to provide a unique perspective on our industry. This year, Dana L. Fields, Executive Publisher & President of Men’s and Entertainment Group, will delve into the new male market that has driven her magazine and others like it to the forefront. This young male audience has a distinctive aesthetic which may be relevant to beer marketers. Christopher Beros, co-founder of Clarus Capital Advisors LLC will give a presentation on selling, merging and financing your company. Beros has completed numerous financings and company sale assignments for clients in the wine and craft brewing sectors.

Speakers from within the beer industry include Jeff Becker of the Beer Institute, Fritz Maytag, founder of Anchor Brewing, Craig A. Purser, vice president of the National Beer Wholesalers Association, Paul Romain, executive director, attorney and lobbyist for the Oregon Beer & Wine Distributors Association, Benj Steinman, president of Beer Marketer’s INSIGHTS and Robert Weinberg of R.S. Weinberg and Associates, among others.

The conference also includes a day long seminar on how to strengthen your brand’s position, presented by Tom Dougherty and Michael Vanausdeln of Stealing Share, a strategic and brand planning firm. The seminar will discuss the keys to building and positioning a beer brand so that it has the kind of meaning to your customers that leads to increased sales. More detailed information: www.brewersadvocate.org

Share this:

  • Facebook
  • LinkedIn
  • Reddit
  • Twitter
  • Pocket
  • Email
Pat Hagerman

Posted by Pat Hagerman

Pat Hagerman is co-founder of ProBrewer.com. When he's not leading operations for ProBrewer you can find Pat working on Internet of Things (IoT) infrastructure and systems. If you're having a beer with him ask about some of the more original skills he's taught Alexa.

Search

Promoted
Keg Logistics logo
Keg Logistics
Buy, Sell, Rent, Lease, Pay Per Fill, Export
Brewing & Distilling Center logo
Brewing & Distilling Center
BDC STUDENTS ARE CURRENTLY LEARNING FROM HOME!
Prospero Equipment Corporation logo
Prospero Equipment Corporation
We Offer Cutting Edge Solutions & Customization
Deutsche Beverage Technology • Thermaline, Inc.

Subscribe to ProBrewer Daily

ProBrewer Subscriptions

View previous newsletters.

Connect With @ProBrewerPage

 Instagram    Facebook    Twitter

 

 

 

Join the ProBrewer mailing list

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Privacy Policy and Cookie Policy

Connect With @ProBrewerPage

 Instagram    Facebook    Twitter

Go Somewhere Else

News • Classifieds • Help Wanted / For Hire • Discussion • Library • Contact • Advertise • Contact Details • Help

Copyright © 2021 · RealBeer Media · Privacy Policy · Terms and Conditions

loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.