Shelf Talkers

[edm1077]

I am curious as to what other breweries do for shelf talkers? The little POS marketing signs that are used for packaged beer sitting on the shelves. I have seen both printed and hand made shelf talkers, but I wonder what has been most effective for others out there? If anyone has any examples they would like to share, that could be helpful too!

Thanks-
Eric

[nohandslance]

I had great success with a clear static sticker, which has a brewery logo, and a oval spot that you can write in price per 6-pack, bottle, ETC. Note, these are for cooler doors, but liquor store owners love them for their easy-on-easy-off cleanliness, no adhesive. 6"x4" size. Not so overwhelming as to get the attention of the big distribution peeps, but catchy enough to gain attention of the adventurous beer customer.