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BAA 2002: special report
The 61st annual conference of the Brewers Association of America convened in Seattle in November with attendance up over last year, and featured an extremely talented set of speakers and content. An exceptional conference in all regards, the meeting provided a diverse group of attendees and a positive outlook heading into next year for small brewers. ProBrewer.com subscribers received a series of special reports from the conference via BEERweek, our weekly newsletter. BEERWeek provides up-to-date industry news and analysis available nowhere else. It is a succinct digest of information that helps subscribers make better business decisions. Click here to see a sample. We've decided to also make them available here: - BAA conference shines in Seattle rain- Distribution: No surprise, it ain't getting better - The retail landscape: Competitive but opportunities exist - Outlook on malternatives - Speech by Daniel Bradford, president of the BAA
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