AB Announces Layoffs

Anheuser-Busch InBev has announced that it will lay off a number of positions. This comes as no surprise – the company has trimmed its workforce significantly since it was purchased by InBev. North American division staff has fallen from 21,800 in early 2009 to 17,000 as of the end of 2013. There has been no… Read More…

ABInBev Takes Cue from Craft – Will Open Tasting Room & Restaurant

Anheuser-Busch will take a cue from the craft brewing segment and open a new restaurant and beer garden at their Fort Collins plant. Construction is now underway to transform the tasting room and tour center into a gift shop, educational classroom, restaurant and bar with outdoor seating. There will be up to 30 beers on… Read More…

ABInBev Buys Yet Another

In news that has reverberated throughout the craft brewing industry, Anheuser-Busch announced yesterday that it has acquired 10 Barrel Brewing Company, located in Bend, Ore. This is the second craft brewery acquisition this year for ABInBev. It acquired New York’s Blue Point Brewing in February and now owns outright three craft breweries (including Goose Island)… Read More…

Pabst Sold – Again

Oasis Beverages, a Russian food a beverage company owned by Eugene Kashper, announced it has entered into an agreement to acquire Pabst Brewing Company. TSG Consumer Partners, an investor in growth-oriented consumer brands, will acquire a minority stake in Pabst as part of the transaction. “Pabst Blue Ribbon is the quintessential American brand – it… Read More…

AB Getting More Serious About Craft

Anheuser-Busch InBev is creating a new “business unit” to oversee the companies high-end products including their “craft” and imported beers. The new business unit will be based in Chicago. The announcement was made in an internal memo to employees and was reported on by Ad Age. Chicago is the home of  Goose Island Brewing, which… Read More…

Stroh Brewing – From 3rd Largest Brewery to Zero

A history lesson. Because if we care to, we can learn from history. Few people remember that the Stroh Brewing Company was the third largest brewery in the US in the 1980’s. Today, the family has literally gone from a $9 billion (yes, that is a “B”) fortune to virtually zero. “We made the decision… Read More…

Stay in Their Seats Longer?

In a recent interview with Pete Coors in the online edition of the Denver Post, Pete said that on-premise customers “…stay in their seats an average of 18 minutes longer when they have a light premium beer on tap. That means they are spending more money, leaving bigger tips.” Huh? Go figure how they researched… Read More…

Beer Legend Passes

Graham Mackay, who turned the South African company South African Breweries into SABMiller, died on Wednesday in England at the age of 64. Mackay had been battling a brain tumor since April. Mackay, who was chief operating executive at SAB in the mid-90’s, was the driving force in expanding SAB’s growth internationally by acquiring floundering… Read More…

Blue Moon Marketing to Push “Craft”

MillerCoors Tenth and Blake President Tom Cardella, who has more than 30 years of experience in the beer industry, is interviewed in a video by Ad Age and describes the marketing strategy for the Blue Moon brand.

Tenth and Blake Expands

MillerCoors Tenth and Blake Beer Co. bought a 110,000-square-foot building next to its Milwaukee 10th Street brewery where it produces Leinenkugel brand beers. In a company statement, Tom Cardella, Tenth and Blake president and chief executive officer said, “As demand for our craft and specialty beers continues to increase, this additional space gives us the… Read More…